Designed and built with care, filled with creative elements

Top
Image Alt

Bachelor of Business Administration (BBA)

Bachelor of Business Administration (BBA)

Program Overview

Welcome to the Bachelor of Business Administration (BBA) program at AGU, where our innovative approach to education sets us apart. The BBA program is entirely market-driven, aligning our curriculum with the latest industry trends to prepare graduates for success in the global marketplace.

Our BBA Program is designed with an intensive bootcamp structure, immersing students in real-world business challenges to foster practical skills and problem-solving abilities. With a high-tech orientation, we prioritize cutting-edge technologies such as Python, web development, and analytics, ensuring our students are equipped with the skills which are in high-demand and at present and in the future. We believe that real-world skills can be best learned from the industry best practitioners themselves and therefore, one of the salient features of our program is the “C-suite Mentorship”. A number of C-suite members from across the industry have come on-board to share their practical experience with our students. The BBA experience at AGU will not only give you a glimpse of the real world scenario, but also help you bridge the gap between theory and practice well-before you step into the market.

We also believe in fostering the spirit of entrepreneurship and therefore as part of the program, students will not only be encouraged to create their own products but will also be provided with an incubation center, on-campus. This incubation center will be the launchpad for serial entrepreneurs, where students will learn to create, fail, and recreate, without a fear of failure.

Beyond technical expertise, our commitment to ethical and moral development sets the foundation for responsible leadership. A distinctive feature of our program is the “Earn as You Learn” component, providing students with opportunities for real-world application through internships and work experience, leading to opening up of prospects in the job market as early as by the end of the second year.

So enroll now for AGU’s Bachelor of Business Administration (BBA) program for a transformative journey that combines academic excellence, technological proficiency, ethical awareness, and real-world application, preparing you to make a lasting impact in the business world. 

Welcome to a future of endless possibilities!

Program Structure (BBA)

Complying with the HEC’s Undergraduate Education Policy (UGEP-2023) the structure of the BBA is designed as below:

Program Structure
Category No. of Courses Credit Hours
GE: General Education Courses 10 30
MSC: Major Subject Courses 24 72
IDC: Interdisciplinary/ Allied Courses 4 12
Field Experience/ Internship 1 3
Elective Courses 4 12
Capstone Project 1 3
Total 44 132

Program Timeline

The minimum and maximum time allowed for the completion of BBA at AGU is 4 years (equivalent to 8 regular semesters) and 6 years (equivalent to 12 regular semesters), respectively.

Semester-wise Breakup

Semester I

S. No. Title Course Type Credit Hours
1 Functional English GEC-1 3
2 Business Mathematics GEC-2 3
3 Positive Psychology GEC-3 3
4 Principles of Accounting I BUS-1 3
5 Applications of Information and Communication Technologies GEC-1 2
6 Applications of Information and Communication Technologies GEC-1 1
Total 15

Semester II

S. No. Title Course Type Credit Hours
1 Principles of Management BUS-3 3
2 Expository Writing GEC-6 3
3 Islamic Studies GEC-7 2
4 Intro to Business Analytics GEC-2 3
5 Principles of Accounting II BUS-3 3
6 Micro Economics GEC-4 3
Total 17

Semester III

S. No. Title Course Type Credit Hours
1 Principles of Marketing BUS-3 3
2 Business Communication BUS-6 3
3 Web Development BUS-7 3
4 Arabic I ID-2 3
5 Micro Economics BBA-3 3
6 Human Resource Management BUS-4 3
Total 18

Semester IV

S. No. Title Course Type Credit Hours
1 Macro Economics BBA-11 3
2 Quran and Seerah ID-12 3
3 Arabic II ID-8 3
4 Principles of Finance BUS-9 3
5 Digital Marketing BUS-10 3
6 Ideology and Constitution of Pakistant GEC-11 2
Total 17

Semester V

S. No. Title Course Type Credit Hours
1 Entrepreneurship BUS-12 3
2 Operations and Supply Chains BUS-13 3
3 Sociology GEC-14 3
4 Islamic Work Ethics IDC-15 3
5 Organizational Behavior BBA-16 3
6 Civics and Community Engagment GEC-17 2
Total 17

Semester VI

S. No. Title Course Type Credit Hours
1 Consumer Behavior BBA-18 3
2 Cost Accounting BBA-19 3
3 Elective I ELEC-20 3
4 HR Analytics BBA-21 3
5 Elective II ELE-22 3
6 Business Law BBA-23 3
Total 18

Semester VII

S. No. Title Course Type Credit Hours
1 Business Strategy BUS-24 3
2 Islamic Banking and Finance BBA-25 3
3 Project Management BBA-26 3
4 Business Research and Report Writing BBA-27 3
5 Elective III ELE-28 3
6 Islamic Banking and Finance BBA-29 3
Total 18

Semester VIII

S. No. Title Course Type Credit Hours
1 Elective IV ELE-30 3
2 Supply Chain Management BBA-31 3
3 Internship 3
4 Project 3
Total 12